Chona’s creative vision and strategic expertise define a dynamic marketing career. A Calgary native with a Bachelor of Fine Arts Honours degree, she began as an independent commercial artist before moving into corporate account management, supporting major clients across retail, energy, and infrastructure. Since 2018, she has led transformative campaigns across tech, manufacturing, and distribution, driving a 30% sales lift through loyalty initiatives, a 600% boost in social engagement, and launching sustainable product lines powered by ABM. She also led a company-wide rebrand during M&A, implementing a 9-Point Channel Strategy that increased customer engagement by 35% and generated $25M in new sales opportunities within the agriculture sector.